Anyone Remember These 1960s Television Catchphrases?

Anyone Remember These 1960s Television Catchphrases?


April 11, 2025 | Peter Kinney

Anyone Remember These 1960s Television Catchphrases?


Time To Rewind

Ever find yourself humming or repeating a TV line from the past? It’s no coincidence. The 1960s introduced some of the most iconic catchphrases, and they’re still lodged in our minds today. Let’s see how many you still remember.

And Now for Something Completely Different

“Live Long And Prosper”

Raise your hand with your palm facing forward, separate your middle and ring fingers, and extend your index and pinky fingers. Say, “Live Long and Prosper,” while keeping your thumb extended. This is Spock’s iconic salute in Star Trek (1966–1969), which originates from Leonard Nimoy’s Jewish heritage.

SpockStar Trek's Vulcan Salute: Live Long and Prosper by John DiMarco

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“Danger, Will Robinson”

The mechanical monotone of Lost in Space’s Robot warned young Will Robinson of impending doom. First spoken in 1965, this alarm cry wasn’t just for the boy genius—it became a pop culture staple, used anytime someone teeters on the brink of trouble.

“Danger, Will Robinson”Danger, Will Robinson! by Tom Crimmins

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“Yabba Dabba Doo”

Fred Flintstone’s exuberant cry in The Flintstones (1960–1966) was pure prehistoric joy. Originally improvised by Alan Reed, Fred’s voice actor, this outburst became an anthem for excitement, often bellowed before sliding down the dinosaur-powered work whistle.

The Flintstones Car: The FlintstonesThe Flintstones 1960 - 1966 Opening and Closing Theme (With Snippet) by TeeVees Greatest

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“Sock It To Me”

No show delivered rapid-fire humor quite like Rowan & Martin’s Laugh-In (1968–1973). This cheeky phrase, often met with a surprise slapstick gag, kept audiences guessing. Even Richard Nixon gave in to the trend, uttering the line in a bid to appear relatable. It exploded into mainstream slang and everyday speech. 

“Sock It To Me”Sock It To Me | James Garner | Rowan & Martin's Laugh-In by Rowan & Martin's Laugh-In

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“Come On Down”

Johnny Olson’s enthusiastic call on The Price Is Right (1956–1965; revived in 1972) transformed simple contestant selection into a moment of high anticipation. Viewers clung to the edge of their seats, just waiting to hear if their name would be next.

Bob Barker FactsGetty Images

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“Just The Facts, Ma’am”

Sgt Joe Friday of Dragnet (1967–1970 revival) never had time for embellishments. His clipped, no-nonsense style cut through the noise and reinforced his persona as an unshakable detective. Surprisingly, this paraphrased either “All we want are the facts, ma’am” or “All we know are the facts, ma’am”.

Dragnet: Joe FridayDragnet: Joe Friday - I'll Bet Your Mother Had A Loud Bark! LOL by Gregory May

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“To The Batmobile”

No matter the peril, this phrase signaled a high-speed pursuit filled with gadgetry, goons, and comic-book heroics. The original Batmobile came to the scene in Detective Comics #48 (February 1941), but the moment Batman uttered this command in Batman (1966–1968), it launched into action. 

A visually captivating still taken from a pivotal moment in the television series Batman (1966-1968)ABC, Batman (1966-1968)

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“You’ll Shoot Your Eye Out”

Jean Shepherd’s unscripted radio stories from the 1960s birthed this exasperated parental warning, later immortalized in A Christmas Story (1983). It became the definitive cautionary phrase, repeated by Ralphie’s mother, teacher, and even a sinister mall Santa. This line remains a go-to parental refrain. 

A Christmas StoryA Christmas Story - You'll Shoot Your Eye Out! Scene by Rotten Tomatoes Family

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“Up, Up, And Away”

The phrase “Up, up, and Away” became widely known through the 1967 song “Up, Up and Away,” composed by Jimmy Webb and recorded by The 5th Dimension. A major pop hit, it reached No. 7 on the Billboard Hot 100, inspiring audiences with its uplifting melody and lyrics.

File:Jimmy Webb Deichmanske Oslo Jazzfestival (142319).jpgTore Sætre, Wikimedia Commons

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“Book’ Em, Danno”

When Hawaii Five-O brought crime-fighting to tropical shores, this phrase became its signature. With every case wrapped up, McGarrett ordered his right-hand man to book the criminal, and it gave the show its no-nonsense credibility. It’s true; Detective Steve McGarrett didn’t waste words.

The Deal Is Off and A Bookem Danno Moment The Deal Is Off and A Bookem Danno Moment by gmlangley1988

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“Here Come The Judge”

Rowan & Martin’s Laugh-In turned a courtroom entrance into comedy gold. The line, delivered with rhythmic emphasis, became a staple of the show’s rapid-fire humor, often accompanied by dancing or unexpected punchlines. The phrase captured the essence of Laugh-In—quick, unpredictable, and absurdly funny. 

Here Comes The JudgeHere Comes The Judge | Sammy Davis Jr | Rowan & Martin's Laugh-In by Rowan & Martin's Laugh-In

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“The Devil Made Me Do It”

The successful comedian Flip Wilson’s Geraldine Jones character was pure comedic mischief. Any time she got caught in a scheme, she’d flash a grin and blame the devil. Audiences ate it up every time. It was the perfect excuse because who could argue with the devil?

Perry Como and Flip WilsonPerry Como and Flip Wilson - Geraldine Jones visits Dr. Como by Como-tion: The Perry Como Appreciation Society

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“Sorry About That, Chief”

Whenever Maxwell Smart fumbled a mission—which happened a lot—he had the perfect excuse ready. With a sheepish grin, he’d try to smooth things over with his boss, which made his signature line unforgettable. Get Smart wasn’t just a spy show but a hilarious takedown of the genre.

Sorry About That, ChiefSorry About That, Chief | Get Smart by CineSeenTV

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“One Of These Days, Alice—Pow, Right In The Kisser”

No matter how loud the argument, everyone knew who really ran the household. Ralph Kramden’s over-the-top threats were all talk, adding to The Honeymooners’s comedic charm. While the phrase might raise eyebrows today, it was never meant to be serious; it was an exaggerated joke from a different era.

The HoneymoonersThe Honeymooners - POW! by jocahontas / Joe E. Dale

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“You Bet Your Sweet Bippy”

A nonsense phrase? Absolutely. But Laugh-In made it sound like the funniest thing in the world. It became the ultimate way to say, “You’re absolutely right,” with a wink and a nudge. The phrase stuck because of its sheer oddity. Even without context, it still brings smiles today.

Dan Blocker Dan Blocker On Laugh In by Pinball Man

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“And Now For Something Completely Different”

Monty Python’s absurdity had to be prefaced with a warning. Before veering into surreal madness, this line set the stage, becoming the ultimate transition line. It’s the perfect phrase for changing the subject or preparing for something utterly bizarre. Which, in Monty Python’s world, was every moment.

The Monty PythonThe Monty Python - And Now for Something Completely Different (1971) | Ouverture by Jaabu

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“Silly Rabbit, Trix Are For Kids”

One of the most memorable commercial slogans of all time, this line from the Trix cereal ads debuted in 1959 but dominated 60s television. The poor rabbit’s endless schemes to steal a bowl of fruity cereal made him one of TV’s most beloved—and pitied—mascots.

Trix TV CommercialTrix TV Commercial (1987) by bogwood

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“I Know Nothing, Nothing”

The art of willful ignorance was perfected in Hogan’s Heroes by a lovable character who emphatically denied any knowledge whenever he encountered an escape or overheard secretive conversations. This over-the-top delivery became a running joke, cementing his place as one of the decade’s most endearing comedic characters.

Sgt SchultzSgt Schultz - I Know Nothing by spike012002

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“Beam Me Up, Scotty”

While Star Trek fans know Captain Kirk never actually said this exact phrase, it became the definitive line for the sci-fi classic. The idea of effortlessly teleporting away from danger enchanted audiences, and even non-fans recognized this as a staple of 60s television culture.

Beam Me Up: a Star TrekBeam Me Up: a Star Trek Supercut by Ryan's Edits

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“They’re Coming To Get You, Barbara”

This chilling line from Night of the Living Dead (1968) set the tone for modern zombie horror. Johnny’s teasing warning to his sister turned into a terrifying reality, and this made it one of the most quoted and parodied lines in horror history. It still sends shivers down spines today.

Night of the Living DeadNight of the Living Dead (1968) "They're Coming to Get you, Barbara" HD by zombiphile68

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“The Name’s Bond. James Bond”

Though this line originated in the movies, it became a household phrase thanks to TV airings of early Bond films in the 60s. Sean Connery’s cool, confident delivery cemented it as one of the most iconic introductions ever, inspiring decades of imitations and parodies.

James Bond movie, Dr. No (1962)Eon Productions, Dr. No (1962)

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“Exit, Stage Left”

Snagglepuss, the dapper pink mountain lion from Hanna-Barbera cartoons, made a dramatic escape with this theatrical catchphrase. His exaggerated mannerisms and Shakespearean flair made him stand out among the 60s animated characters. This grounded his legacy as one of television’s most distinctive personalities.

SnagglepussSnagglepuss Exit Stage Left by Claudia Scimeca Art

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“Heavens To Murgatroyd”

Another gem from Snagglepuss, this phrase added to his over-the-top persona. The origins of “Murgatroyd” remain unclear, but the phrase became synonymous with exaggerated surprise. Decades later, it’s still used to express dramatic disbelief in a delightfully old-fashioned way.

SnagglepussSnagglepuss by Double Denim Days

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“Nip It. Nip It In The Bud”

“Nip it. Nip it in the bud” became synonymous with Don Knotts’s hilarious portrayal of Barney Fife on The Andy Griffith Show. As the overzealous deputy, Barney’s relentless quest to prevent crime—no matter how minor—made this line iconic. It encapsulates his well-meaning but often misguided attempts at small-town justice.

The Andy Griffith ShowCBS Television, Wikimedia Commons

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“Same Bat-Time, Same Bat-Channel”

This became an unforgettable catchphrase from Batman. The campy, cliffhanger-filled sign-off kept kids eagerly tuning in each week. As the narrator teased the next episode’s excitement, this line perfectly captured the series’s zany tone and ensured that audiences never missed a single, action-packed moment.

Batman (1966 TV Series) ThemeBatman 1966 Television Series Opening Theme Song & Closing Credits in by Mark Brown Writer


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